A long-flowering, spreading perennial that produces masses of pale lavender-pink, daisy-like flowers with bright yellow centres from late spring into autumn.

This low-growing plant forms a neat mound of wiry stems and small, bright green leaves, making it ideal for softening the edges of paths, filling gaps in walls, or trailing over containers.

Erigeron karvinskianus 'Lavender Lady' thrives in well-drained soil and a sunny position, where it will self-seed gently without becoming invasive. Drought-tolerant once established, it requires minimal maintenance apart from the occasional trim to encourage fresh blooms and maintain its shape.

A magnet for pollinators, this cultivar is perfect for wildlife-friendly gardens.